The Swiss company TAG Heuer, known for its luxury watches, has announced that it plans to launch a smart watch market with the help of a number of non listed technology companies, a business movement possibly made following the multiple intelligent watches already on the market or, as in the case of Apple, they are about to leave.

The Swiss company TAG Heuer, known for its luxury watches, has announced that it plans to launch a smart watch market with the help of a number of non listed technology companies, a business movement possibly made following the multiple intelligent watches already on the market or, as in the case of Apple, they are about to leave.

During a press conference at the headquarters of TAG Heuer in La Chaux-de-Fonds, Switzerland, the interim chief executive of the company, Jean Claude Biver admitted that recently changed its attitude about to launch the smart watch after having been despising this market in recent months. According to the executive, they began the project for smart watch four months ago and have closed several agreements that could be followed by acquisitions.

TAG Heuer showed no prototype or any design to back their claims, although rumors speak of a hybrid and digital clock with mechanical parts around an Intel processor in addition to biometric sensors.

When the executive was asked about the participation of Google or Intelen the project, the general manager of the company, Guy Semon, would not answer. In regard to questions about the product launch, Biver said the company has no date about the release but as soon your wiseupshop smart watch would be available in late 2015. "Only we will make your can be the first, different and unique, "said the executive.